1930's In Print

Advertising | Books | Comics | Documentaries | Events | Magazines | People | Sports

Advertising

The Art of Persuasion: American Graphic Design Comes of Age
The transformation of modern European design ideas by American designers.

The Ad Machine in Action: Cigarettes and Art in Advertising
Studies the cigarette tag as the root of modern advertising.

Slang in the Great Depression
A look at the slanguage of the 1930's, complete with a first-cited dictionary, and the slang of the New Deal, the Soda Jerk, the Hobo, the Teenager, Advertisting, Radio, Jazz Culture, and Drug Culture.

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Books

Blue Plate Special: An Anthology of 30s Prose
This collection has crime fiction, some real event reportage, strikes and riots as well as humor. Like a good square meal, it has a little bit from every group. Put them all together and you have a wholesome taste of the decade.

The Tradition of the Mountains
An analysis of the southern Appalachian Mountains in literature.

Ideological Conflicts: Absalom Absalom and Gone with the Wind
A comparison of two books about the South, one a high modernist text by William Faulkner which few read at the time, the other the broadly popular fiction by Margaret Mitchell.

The Dancer's Dance: Mules and Men—a Hypertext
The complete text of this important work by Zora Neale Hurston includes extensive editorial and critical commentary, images and biographies.

The WPA Guide to the Old Dominion
Full text of this volume in the WPA Guide Series in addition to a series of projects directed at researching what the Guide did not describe, the actual life of citizens in the Old Dominion.

American Humor: A Study of the National Character
Constance Rourke's insightful study of American Folk Culture. From Yankee peddlers to Ring-Tailed Roarers from the Old Southwest, from Davy Crockett to Melville, Emerson, Thoreau and Whitman, Rourke maps the peculiar shape and texture of American humor. The full text digitized.

Made in America: The Arts in American Civilization
The full text of John Kouwenhoven's study of the vernacular tradition in American Culture, especially what Kouwenhoven calls "the practical aesthetic" which underlies both the original agrarian culture and the emergent industrial culture.

The Seven Lively Arts
The full text of Gilbert Seldes ground breaking account and defense of American Popular Arts, of film, popular music and dance, musical comedy, cartoons, and popular fiction.

Only Yesterday: An Informal History of the 1920s
The full text of Frederick Lewis Allen's classic account of the eleven years between the defeat of Germany in WW I to the stock market crash in October, 1929 from the perspective of the Depression.

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Comics

Comic Strips of the 1930s
A look at Krazy Kat, Dick Tracy, Popeye, Little Orphan Annie, Buck Rogers and Superman.

Superman
Includes Superman's first appearance in Action Comics #1.

Some Say it With a Brick: George Herriman's Krazy Kat
An inquiry into Herriman's treatment of class, ethnicity, gender, race, sexuality and technology.

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Documentaries

Age of Lost Innocence: Photographs of Childhood Realities and Adult Fears During the Depression
The representation of children and childhood in the work of FSA photographers.

Documenting the 1930s
Documentary work by the Federal Writers Project, Dorothea Lange and Paul Taylor, Malcolm Cowley, Richard Wright, James Agee and Walker Evans, and Lewis Hine.

The Living Newspaper: Understanding the 30s Through Audio
Listen to the Living Newspaper "Triple-A Plowed Under" for a multimedia approach to 30s culture.

The Art of the Great Depression, New Deal Photography and Murals: Their Roles in the Construction of Regional and National Identity
Investigates the consequences of government intervention with regard to the standardization and creation of an American culture.

From Skyscrapers to Skulls: Georgia O'Keeffe Creates the "Native" American
Provides an overview of O'Keeffe's work by placing it within the cultural context of the 20s and 30s.

Representing Gringolandia
A history of the artist Diego Rivera's patronage in the United States, his work in Detroit, his influence on his contemporaries, and his relationship with the American public.

Out of One, Many: Regionalism in FSA Photography
Analyzes how regionalism asserted itself in the work of the FSA, even as it strove to document a national identity.

Walker Evans Revolutionizes Documentary Photography
How Evans' aesthetic choices and the ideological implications of his work changed the genre of documentary photography.

Photographing the Representative American: Margaret Bourke-White in the Depression
Between 1935 and 1937, Bourke-White traveled the South searching for the face that would speak out from the printed page, "the representative American."

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Events

The Great Depression
A comparison of the Depression in The United States and in Europe.

Charlottesville in the Depression
A local take on major political, social and militaristic events during the Depression through the lens of Charlottesville's VA's newspaper, The Daily Progress.

The Living Newspaper: Understanding the 30s Through Audio
Listen to the Living Newspaper "Triple-A Plowed Under" for a multimedia approach to 30s culture.

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Magazines

Fortune Magazine in the 1930s
Site investigating responses to the Depression, especially those of the graphic artists and editors who designed the covers of the magazine.

Urban and Urbane: The New Yorker Magazine in the 1930s
An analysis of the New Yorker Magazine and the appeal of this intensely local magazine to a national audience.

Portrait of America: Survey Graphic in the 1930s
An anthology of articles and images from Survey Graphic, a popular public forum for discussions about unemployment, labor unrest, race relations, health care, and technological change.

Saturday Evening Post Covers
A collection of covers from 1929 to 1941.

Harlem: Mecca of the New Negro
A hypertext of this famous edition of Survey Graphic.

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People

Aimee Semple McPherson
A study of the remarkable career of the most powerful female evangelist of the period.

Babe Ruth
Probes the construction of Babe Ruth as an American cultural icon.

Slang in the Great Depression
A look at the slanguage of the 1930's, complete with a first-cited dictionary, and the slang of the New Deal, the Soda Jerk, the Hobo, the Teenager, Advertisting, Radio, Jazz Culture, and Drug Culture.

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Sports

Babe Ruth
Probes the construction of Babe Ruth as an American cultural icon.

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Please send comments to asgrp@virginia.edu.