INDEX:  Advertising | Audience | Bibliographies | Children | Film | Gender | Magazines and Print | Politics | Popular Culture | Popular Music | Periodicals | Pornography| Racism | Radio | Religion | Sports | Television | Television News | Texts | Theory | Violence | War |


Bartel, Diane. Putting on Appearances: Gender and Advertising. Temple University Press, 1988.
Examines the cultural meaning behind contemporary American advertising. The author shows how gender identities are emphasized and how advertising created a gendered relationship with the consumer.

Chapman, Simon. Great Expectorations: Advertising and the Tobacco Industry. London: Comedia, 1986.
The first major study to challenge the tobacco industry's claim that people are not affected by cigarette advertising.

Dyer, Gillian. Advertising as Communication. London: Methuen 1982.
Examines advertising as a form of communication in contemporary society and places it in its wider cultural and economic context.

Fox, Stephen. The Mirror Makers: A History of American Advertising and Its Creators. New York: Random, 1985.
Beginning with the origins of advertising in the nineteenth century, the book discusses the history of advertising to the present day.

Jhally, Sut. The Codes of Advertising: Fetishism and The Political Economy of Meaning in The Consumer Society. New York: Routledge, 1990.
Jhally argues that by watching commercial messages on TV, viewers actively create symbolic meaning and also generate profit for the media in return for the `wage' of entertainment.

Key, Wilson Bryan. Subliminal Seduction: Ad Media's Manipulation of A Not So Innocent America. New York: New American Library, 1981.
An exploration of the use of subliminal images in advertising.

Leiss, William et al. Social Communication in Advertising: Persons. Products and Images of Well-Being (Second Edition: Revised and Enlarged). New York: Routledge 1990.
The book looks at how advertising encompasses three influential domains of our lives: industrial technology, popular culture, and mass media.

Martin, David N. Romancing the Brand: The Power of Advertising and How to Use It. New York: AMACON, 1989.
An advertising professional tells how to use advertising to give brands the celebrity status they need for success in today's cluttered marketplace.

Moog, Carol. "Are They Selling Her Lips?" Advertising and Identity. New York: William Morrow, 1990.
Moog wants us to understand the psychological effects of advertising by putting the reader into an active dialogue with the creative process.: You will see what is behind the advertiser's message; what the ad is trying to say; what it is actually saying; and how you, as a consumer, interact with it.

Nelson, Joyce. Sultans of Sleeze: Public Relations and The Media. Toronto: Between The Lines Press, 1989.
Investigation of recent PR tactics for "the manufacture of consent". psychographic polling, advocacy ads, public affairs lobbying, and news management strategies that protect the status quo. Also looks at specific PR campaigns.

Ogilvy, David. Ogilvy on Advertising. Toronto: Jon Wiley, 1983.
Discussion of topics such as good and bad advertising campaigns and how to write successful copy.

Singer, Benjamin D. Advertising and Society. Don Mills: Addison-Wesley, 1987.
The book examines the present structure of advertising institutions, its explicit and explicit mechanism of social control, and control exerted over advertising.

Wernick, Andrew. Promotional Culture: Advertising. Ideology and Symbolic Expression. London: Sage, 1991.
A detailed analysis of advertisements as promotional texts showing how its impact on cultural formation has become increasingly fundamental with the spread of the market into every facet of social life.

Williamson, Judith. Decoding Advertisements: Ideology and Meaning in Advertising. London: Marion Boyars, 1978.
A detailed examination of advertisements attractiveness and appeal. And a discussion of the economic and ideological functions of advertising.


Ang, Ien. Desperately Seeking The Audience. London:Routledge, 1991.
Looking closely to American and European approaches to the TV audience, Ang gives us new insights into television culture, with the audience seen not as an object to be controlled, but as active social subjects, engaging with television in stubbornly contradictory ways.

Ball-Rokeach, Sandra J. and Cantor, Muriel G. (Editors).Media: Audience and Social Structure. London: Sage, 1986.
A sociological study of the media audience as active individuals who consumer media products in pursuit of their personal and social goals.

Barwise, Patrick and Ehrenberg, Andrew. Television and its Audience. London: Sage, 1989.
The book looks at the nature of television starting from an audience perspective.

Bower, Robert T. The Changing Television Audience in America. New York: Columbia University Press, 1985.
Based on twenty years of research, the book looks at attitudes towards television.

Buckingham, David (Editor). Reading Audiences: Young People and The Media. Manchester: Manchester University Press, 1993.
Examines the diverse roles the media play in the family and peer group and also the complex ways in which young people make sense of what they watch and read.

Goodhardt, G.J., Ehrenberg, A.S.C., and Collins, M.A.Television Audience: Patterns of Viewing: An Update. London: Gower, 1987.
Summarizes much of what is known about how people watch television.

Jenkins, Henry. Textual Poachers: Television Fans and Participatory Culture. New York: Routledge, 1992.
An ethnographic account of the media fan community, its interpretive strategies, social institutions and cultural practices, and its troubled relationships to the mass mediaand consumer capitalism.

Lewis, Justin. The Ideological Octopus: An Exploration of Television and Its Audience. New York: Routledge, 1991.
Lewis suggests that the medium influences us in unpredictable ways, depending upon what we bring to the experience of watching television. He employs two major qualitative studies, one of TV news and the other of The Cosby show.

Lull, James. Inside Family Viewing: Ethnographic Research on Television's Audiences. New York: Routledge, 1990.
Working from an ethnographic perspective, Lull constructs a dialogue between the traditionally differing fields of quantitative and qualitative research in communications and cultural studies.

Seiter, Ellen et al. (Editors). Remote Control: Television. Audiences and Cultural Power. London: Routledge, 1989.
Essays investigating how viewers watch television and what they think about the programs they see.


Blum, Eleanor. Basic Books in The Mass Media (Second Edition). Chicago: University of Illinois Press, 1980
. An annotated selected book list covering general communications, book publishing, broadcasting, editorial journalism, film, magazines, and advertising.

Blum, Eleanor. Mass Media Biblionrahy: An Annotated Guide to Books and Journals for Research and Reference. Chicago: University of Illinois Press, 1990.
The successor to the 1972 and 1980 edtions of Basic Books in the Mass Media has been updated to 1987 and extensively revised and expanded.

Cooke, Liz (Editor). Media Studies Bibliography. London: BFI, 1984.
Intended primarily for teachers new to the field of Media Education and to complement the separate reading lists on film and television which are produced by the British Film Institute - Guide To Film Studies in secondary and Further Education and Television Studies: A Selected Book List.

Geretschlaeger, Ingrid. International Annotated Bibliography on Hedia Education. Paris: UNESCO, 1987.
Covering the period 1975-1985, this list draws from international sources in Australia, France, Great Britain, Norway, Switerland, India, Denmark,Germany, Italy and the USA.

Soukop, Paul A. Christian Communication: A Bibliographical Survey. New York: Greenwood Press, 1989.
Provides an introductory guide to the study of Christian communication by surveying and annotating a fairly representative cross section of literature in all areas of communication studies.


Buckingham, David. Children Talking Television: The Making of Television Literacy. London: The Falmer Press, 1993.
Discusses children's responses to television programs and analyses the role of television in family and peer group relationships.

Carlsson-Paige, Nancy and Levin, Diane E.. Who's Calling the Shots? How to Respond Effectively to Children's Fascination with War Play and War Toys. Philadelphia: New Society Publishers, 1990.
Examines the positive developmental needs served by dramatic play and contrasts them with the unimaginative, narrow -scripted play encouraged by today's merchandise-oriented children's tv and the accompanying specific war-related paraphernalia offered by the toy industry.

Davies, Maire Messenger. Television is Good For Your Kids. London: Hilary Shipman, 1989.
The book draws on recent research and first-hand evidence from children. It shows how children bring their own resources of common sense, scepticism and creativity to bear on television; and that their lives and imaginations can be stimulated and enhanced by the use of television.

Dorr, Aimee. Television and Children: A Special Medium for a Special Audience. London: Sage, 1986.
The author emphasises the child's active role in making sense of television and determining its effect on him or her.

Gore, Tipper. Raising PG Children in an X-Rated Society. Nashville: Abingdon, 1985.
Written for parents who want to understand how to deal with the explicit messages on tv that bombard their children.

Greenfield, Patricia Marks. Mind and Media: The Effects of Television. Computers and Video Games. London: Fontana, 1984.
The author argues that the media can contribute to a child's development and that the ideal environment includes a multi-media approach to learning.

Gunter, Barrie and McAleer, Jill L. Children and Television: The One Eyed Monster? London: Routledge, 1990.
Examines how children use television, their response to it, and the effects it has on them, and concludes that children are far more selective and critical viewers than we give them credit for.

Hodge, Bob and Tripp, David. Children and Television: A Semiotic Approach. Cambridge: Polity Press, 1986.
An analysis of the messages of television cartoons and an examination of how children interpret these messages.

Kinder, Marsha. Playing With Power in Movies, Television and Video Games: From Muppet Babies to Teenage Mutant Ninja Turtles. Berkeley: University of California Press, 1991.
Traces the commercial and stylistic exchanges and interconnections among movies. videos, video games etc to show how they position today's youngster both as a passive consumer and as an interactive player.

Kline, Stephen. Out of The Garden: Toys and Children's Culture in the Age of TV Marketing. London: Verso, 1993.
Examiines the history of children's play, culture and toys. profiles the rise of children's mass media, reveals how the opportunity to reach children through tv was a pivotal point in developing new approaches to advertising. Examines how toy commercials provide a hots of sterotyped figures around which children can organize their imaginative experience.

Liebert, Robert M. and Sprafkin, Joyce. The Early Window: Effects of Television on Children and Youth (Third Edition). New York: Pergamon, 1988.
An updated account of the theory and research which has a direct bearing on television and children's attitudes, development and behaviour.

Livesley, Jack and Trotz, Frank. The Penguin Guide to Children's TV and Video. Toronto: Penguin, 1993.
Examines children's television shows from Saturday morning through to primetime, as well as reviews more than 400 specific programs and films for children of all ages.

Luke, Carmen. Television and Your Child: A Guide For Concerned Parents. Toronto: Kagan and Woo, 1988.
A practical guide for parents on how to teach children to watch television.

McDonnell, Kathleen. Kid Culture: Children & Adults & Popular Culture. Toronto: Second Story Press, 1994.
Examines why pop culture is an irresistable lure to kids and at the same time an adhesive which binds them together in a subculture of their own

Neuman, Susan B. Literacy in The Television Age: The Myth of the TV Age. Norwood, NJ: Ablex, 1991.
A review and synthesis ofthe major studies on how television influences children as well as a discussion of a new series of studies which analyze the relationship between media and literacy using both quantitative and qualitative measures

Palmer, Edward L. Television and America's Children: A Crisis of Neglect. New York: Oxford University Press, 1988.
The author focuses on the role of government, commercial television and public television in a search for a solution to the problem of American children's tv programming.

Palmer, Patricia. The Lively Audience: A Study of Children Around The TV Set. Sydney: Allen and Unwin, 1986.
The book reveals how children interact with television, how they incorporate it into their lives, and how television means very different things to different children.

Provenzo, Eugene F, Jr.. Video Kids: Making Sense Of Nintendo. Cambridge: Harvard University Press, 1991.
The author argues that from a social and cultural point of view, video games reflect and pass on the particular values of mainstream culture.

Schneider, Cy. Children's Television: The Art. The Business.and How It Works. Lincolnwood: NTC Business Books, 1989.
A guide for professional marketeers that looks at the forces that drive children's television, from programmers and advertisers to parents and children.

Schrag, Robert L. Taming The Wild Tube: A Family's Guide to Television and Video. Chapel Hill, NC: North Carolina University Press, 1990.
Written by a media professional and parent, the book proposed a genuinely constructive role for television in the lives of families and shows how to do this. Over 100 videotapes and programs are reviewed along with ways to influence network offerings.

Schwartz, Steven A. and Schwartz, Janet. Parent's Guide to Video Games: Essential Advice for Every Parent Whose Child Plays Video Games!. Rocklin, CA: Prima Publishing, 1994.
A ratings guide to the most popular video games, as well as discussion of how to make playing video games a family experience, how to choose the best system, how to manage the time children spend with video games and other topics.

Seiter, Ellen. Sold Separately: Parents and Children in Consumer Culture. New Brunswick,NJ: Rutgers University Press, 1993.
Argues that toys and television are culture and must be understood as cultures of childhood, of women's domestic labour, and as intersections of media and consumer goods.

Sheff, David. Game Over: How Nintendo Zapped an American Industry, Captured Your Dollars, and Enslaved Your Children. New York: Random House, 1993.
Traces the history of Nintendo, its marketing techniques and its plans.

Tuchscherer, Pamela. TV Interactive Toys: The New High Tech Threat to Children: Fight Back Without a Gun - Arm Your Child With Knowledge. Bend, OR: Pinaroo Publishing, 1988.
Describes the possible effects of interactive tv toys on children and also deals with how to help children become critical viewers of television.


Balio, Tino (Editor). Hollywood In The Age of Television. Boston: Unwin Hyman, 1990.
Essays tracing the history of the relationship between television and the movie industry from the 1940's to the present.

Bennett, Tony and Woollacott, Janet. Bond and Beyond: The Political Career of a Popular Hero. London: MacMillan, 1987.
Examines the image of Bond constructed in the novels and films and its reflection in a wide range of other media.

Boyum, Joy Gould. Double Exposure: Fiction into Film. New York: Mentor, 1985.
Refuting the view that film adaptations are inferior to the works on which they are based, Boyum contends that film is an art eminently capable of translating a novel, not only in plot and theme, but in style, technique and effect.

Bywater, Tim and Sobchack, Thomas. An Introduction to Film Criticism: Major Critical Approaches to Narrative Film. New York: Longman, 1989.
Examining seven principal techniques of criticism - journalistic, humanist, auteurist, genre, social science, historical, and ideological/theoretical - the text discusses the basic tenets, audiences, practitioners, and functions of each approach and gives a brief history of its development.

Clandfield, David. Canadian Film. Toronto: Oxford University Press, 1987.
A historical overview of film in both English and French Canada.

Ellis, Jack C. The Documentary Idea: A Critical History of English Language Documentary Film and Video. Englewood Cliffs: Prentice Hall, 1989.
Chronicles the main line of English language documentary in Great Britain, Canada, and the United States.

Fetherling, Douglas (Editor). Documents in Canadian Film. Peterborough: Broadview Press, 1988.
Drawn from official papers as well as from scholarly and popular periodicals, the book presents textual evidence of Canada's cinematic heritage and of the continuing struggle to enlarge film's place in the society.

Giannetti, Louis. Understanding Movies (Fourth Edition). Englewood Cliffs: Prentice-Hall, 1987.
Deals with such aspects of film as photography, editing, sound, acting, genre, and theory.

Hill, Geoffrey. Illuminating Shadows: The Mythic Power of Film. Boston: Shambhala, 1992.
In this study of film as a vehicle of mythology, the author asserts that the movie theatre is the modern equivalent of the tribal dreamhouse. His analysis of 17 films deals with timeless mythic themes and finds patterns unique to our own age.

Knelman, Martin. Home Movies: Tales From The Canadian Film World. Toronto: Key Porter, 1987.
A look at the financial, artistic and political complexities of Canadian film making over the past two decades.

Knight, Arthur. The Liveliest Art (Revised) New York: Mentor, 1979.
The classic history of world film.

Lewis, Jon. The Road to Romance and Ruin: Teen Films and Youth Culture. New York: Routledge, 1992.
Analysis of teen films as the medium best able to represent the chaotic and conflicting experiences of youth. Sees teen films as focused on the breakdown of traditional forms of authority - school, church, family.

Miller, Marc Crispin (Editor). Seeing Through Movies. New York: Pantheon, 1990.
Six essays explore the ways in which films have merged into our culture - how movies have come to exert a renewed influence on every aspect of contemporary life from consumerism to military policy.

Monaco, James. How To Read a Film. New York: Oxford University Press, 1977.
A classic study of the art, technology, language, history and theory of film and media.

Murray, Edward. Nine American Film Critics. New York: Frederick Ungar, 1975.
A rare critical examination of some of the best critics.

Nelson, Joyce. The Colonized Eye: Rethinking The Grierson Legend. Toronto: Between The Lines, 1988.
The author looks at the National Film Board of Canada's founder and his sponsorship formula for documentaries, the views expressed in his articles, and many of the films made under his tutelage.

O'Brien, Tom. The Screening of America: Movies and Values from Rocky to Rain Man. New York: Frederick Ungar, 1990.
An original investigation of how movies have reflected and helped shape the values of today's generation. O'Brien focuses on the key values (or their absence) found in American films over the past fifteen years in order to see more clearly what Americans really cherish in life, and how these values have evolved or change.

Philips, William H. Analyzing Films: A Practical Guide. Toronto: Holt, Rinehart and Winston, 1984.
Designed to give beginning students guidance in viewing, describing, and analyzing films, this is a splendid book for teachers.

Twitchell, James B. Dreadful Pleasures: An Anatomy of Modern Horror. New York: Oxford University Press, 1985.
An examination of the persistence of horror in our culture - art, literature, film - and our need for it.

Wyver, John. The Moving Image: An International History of Film. Television and Video. London: Basil Blackwell, 1989.
the story of the moving image from the prehistory and invention of cinema to video and beyond.


Sex Role Stereotyping in The Broadcast Media. Ottawa: Canadian Radio-Television and Telecommunications Commission, 1986.
A report on self-regulation by the broadcasting and television industry outlining the attempt to eliminate sex role stereotyping in the broadcast media.

Baehr, Helen (Editor). Women and the Media. Oxford: Pergamon Press, 1980.
Articles taken from "Women's Studies International Quarterly."

Baehr, Helen and Dyer, Gillian (Editors) Boxed In: Women and Television. New York: Pandora, 1987.
Essays looking at women's relationship with television - as performers, writers, program makers and viewers.

Banner, Louise. American Beauty. Chicago: University of Chicago Press, 1983.
Focusing on the ideals of female beauty as central expressions on American values, the book chronicles the social history of the perception of feminine beauty in America.

Brown, Mary Ellen (Editor). Television and Women's Culture: The Politics of the Popular. London: Sage, 1990.
Essays showing how and why different media such as game shows, police fiction and soap opera offer women opportunities for negotiation of their own meanings and their own aesthetic appreciation.

Brownmiller, Susan. Femininity. New York: Ballantine, 1984.
A study of those aspects of a woman's life which are embodied in the term femininity.

Burstyn, Varda. Women Against Censorship. Vancouver: Douglas and McIntyre, 1985.
A series of essays arguing that far from protecting women against violence, censorship will perpetuate those conditions which place them in danger.

Cohan, Steven and HArk, Ina Rae (Editors). Screening the Male: Exploring Masculinities in Hollywood Cinema. London: Routledge, 1993.
Demonstrates that Hollywood's representation of the male and his masculinity deserves the same kind of critical attention devoted to the problem posed by the female and her femininity.

Courtney, Alice and Whipple, Thomas U. Sex Stereotyping in Advertising. Toronto: DC Heath, 1983.
EXamines the results of sex stereotyping and questions its effectiveness as an advertising tool.

Coward, Rosalin. Female Desires: How They are Sought, Bought and Packaged. New York: Grove, 1985.
A study of female pleasure showing how society represents and misrepresents what is pleasurable to a woman.

Creedon, Pamela J. (Editor). Women In Mass Communication: Challenging Gender Values. London: Sage, 1989.
Essays on topics such as feminist perspectives on media law; minority women in mass communication; women in television, advertising, pr, newspapers and radio; and the effect of women communication teachers on their students.

de Laurentis, Teresa (Editor). Feminist Studies: Critical Studies. Bloomington: Indiana University Press, 1986.
Essays in the area of history, scientific discourse, literary criticism, and cultural theory.

Gentile, Mary C. Film Feminisms: Theory and Practice. Westport: Greenwood Press, 1985.
The focus of this book is the internalization of feminist film theory and its questions.

Goffman, Irving. Gender Advertisements. Toronto: Fitzhenry and Whiteside, 1979.
NB: Out of print. Though somewhat dated, the book is regarded as a seminal study of ways in which men and women are pictured in advertisements.

Gunter, Barry. Television and Sex Role Stereotyping. London: John Libbey, 1986.
A study of the portrayal of the sexes on television as well as the social effects of television and sex stereotyping.

Kaplan, E. Ann. Motherhood and Representation: The Mother inPopular Culture and Melodrama. London: Routledge, 1992.
Consideration of motherhood from three areas: the historical, the psycho-analytic, and the literary and the media.

Kay, Karyn and Peary, Gerald (Editors). Women and The Cinema: A Critical Anthology. New York: E.P. Dutton, 1977.
A collection of 45 essays on women and film.

Kramarae, Cheris (Editor). Technology and Women's Voices: Keeping in Touch. New York: Routledge & Kegan Paul, 1988.
Essays which focus upon gender to understand the social relations of technological processes and explores their effects on women's social interaction.

Kuhn, Annette. The Power of The Image: Essays on Representation and Sexuality. London: Routledge and Kegan Paul, 1985.
Combining semiotics and Marxist-feminist analysis, cultural studies and historical approaches the author investigates issues around representation and sexuality.

Kuhn, Annette. Women's Pictures: Feminism and The Cinema. London: Routledge and Kegan Paul, 1982.
A discussion of the issues, terms and alternatives for feminist film analysis and for feminist filmmakers.

Lakhoff, Robin and Scherr, Raquel. Face Value: The Politics Of Beauty. New York: Routledge, 1984.
Critiques the images of male and female beauty in our culture using a historical perspective.

MatteIart, Michele. Women, Media and Crisis: Femininity and Disorder. London: Comedia, 1986.
A look at the relationship between the present economic crisis of Western and Third World societies and the changing position of women in these societies.

Penley, Constance (Editor). Feminism and Film Theory. New York: Routledge, 1988.
Essays tracing the major issues in feminist film theory as they have evolved over the last decade.

Pribram, E. Deidre (Editor). Female Spectators: Looking at Film and Television. London: Verso, 1988.
Essays providing a picture of feminist film criticism in the 1980's, readings of individual tv shows and films, and insights from women in the business today.

Root, Jane (Compiler). Women's Film List. London: BFI, 1985.
A list of films and television directed by women as well as a list of films of particular interest to women.

Spigel, Lynn and Mann, Denise (Editors). Private Screenings: Television and the Female Consumer. Minneapolis: University of Minnesota Press, 1992.
Essays exploring the ways television had inserted itself into women's lives, both at home and in the marketplace.

Szirom, Tricia. Teaching Gender? Sex Education and Sexual Stereotypes. Sydney: Allen and Unwin, 1988.
The book provides a perspective on the creation of gender and the way in which sex education programs in schools contribute to this.

Wolf, Naomi. The Beauty Myth. Toronto: Vintage, 1990.
Wolf exposes the beauty myth through the ages and its oppressive function today, in the home, at work, in literature, in the media and in relationship between men and women and between women and women.

Magazines and Print:

Bonn, Thomas. Undercover: An Illustrated History of American Mass Market Paperbacks. London: Penguin, 1982.
An enjoyable history of mass market paperbacks from dime novels of the nineteenth century to the popular novels read today.

Draper, Robert. Rolling Stone Magazine: The Uncensored History. New York: Doubleday, 1990.
A complete, detailed, accurate, and inside account of the magazine's colourful history. Includes a portrait of founder Jann S. Wenner and his rise to press baron and power broker.

Jacoby, Jacob and Hoyer, Wayne D. The Comprehension and Miscomprehension of Print Communication: An Investigation of Mass Media Magazines. New York: The Advertising Educational Foundation, 1987.
A study done for practitioners and academics on how much comprehension readers actually have of what is presented them.

Jensen, Margaret Ann. Love's Sweet Return: The Harlequin Story. Toronto: The Women's Press, 1984.
An examination of the phenomenon of romance fiction, focusing specifically on one of the most successful book publishers in the world, the Canadian-based Harlequin Enterprises.Mogel, Leonard. The Magazine (Second Edition) Chester: Globe Pequot, 1988. A study of the magazine business for those considering entering this field.

Sampson, Robert. Deadly Excitement: Shadows and Phantoms. Bowling Green, Ohio: Bowling Green State University Popular Press, 1989.
Essays celebrating yesterday's pulp magazines and their heroes and heroines.

Sutherland, Fraser. The Monthly Epic: A History of Canadian Magazines. Markham: Fitzhenry & Whiteside, 1989.
The political, social and technological events that influenced Canada and the publishers, writers and editors who stamped their publications with their own vision and personal style are chronicled from 1978 to 1989.

Tebbel, John and Zuckerman, Mary Ellen. The Magazine in America: 1741 - 1990. New York: Oxford University Press, 1991.
A comprehensive one volume history of magazines.Wainwright, London. The Great American Magazine: An Inside History of Life. New York: Ballantine, 1986. A history of LIFE magazine.

News:Chancellor, John and Mears, Walter. The News Business. New York: Harper and Row, 1983.
A readable analysis of reporting in the press. The authors discuss style, slant, col our in news stories and they pass judgement on good and bad reporting.

Clurman, Richard M. Beyond Malice: The Media's Years of Reckoning. New Brunswick: Transaction Publishers, 1988.
A critical report of the news media in the 1980's.

Desbarats, Peter. Guide to Canadian News Media. Toronto: Harcourt, Brace, Jovanovich, Canada. 1990.
A concise overview of Canadian news media - their history, structure, method, personnel and impact on society - as well as a discussion of major issues in contemporary journalism.

Elliott, Deni (Editor). Responsible Journalism. London: Sage, 1986.
Essays dealing where journalistic responsibilities come from, how they fit in with legal and press theories, and how they play out in specific contexts.

Hartley, John. Understanding News. New York: Routledge, 1982.
A well written British book showing how news is constructed. Suggested questions and projects highlight the key issues.

Herman, Edward S. and Chomsky, Noam. Manufacturing Consent: The Political Economy of The Mass Media. New York: Pantheon, 1988.
The authors dissect the way in which the marketplace and the economics of publishing significantly shape the news.

MacLean, Eleanor. Between the Lines: How To Detect Bias and Propaganda in the News and Everyday Life. Montreal: Black Rose Books, 1981.
How to decode daily newspapers and radio and tv news.

Manoff, Robert Karl and Schudson, Michael (Editors). Readingthe News. New York: Pantheon, 1986.
Six essays on the who, what, when, where, why and how of journalism.

Stephens, Mitchell. A History of the News: From Drum to Satellite. New York: Viking, 1988.
The book introduces the history not just of journalism but of news.

Stewart, Walter. Canadian Newspapers: The Inside Story. Edmonton: Hurtig, 1980.
A critique of Canadian newspapers that has much useful inside information.

Strentz, Herbert. News Reporters and News Sources: Accomplices in Shaping and Misshaping the News (Second Edition). Ames: Iowa State University Press, 1989.
Focuses on what happens before a news story is written and considers the roles and responsibilities of reporters and sources in serving the news audience.

Vipond, Hary. The Mass Media In Canada. Toronto: James Lorimer, 1989.
Concentrates on daily papers, general interest magazines, movies, radio and television from their beginnings in Canada. Also deals with the attempts of the government to make the media serve national goals.

Walker, Tony, Golden, David and Fox, Brian. Behind The Headlines: A Toronto Star Media Literacy Program. Toronto: The Toronto Star, 1991.
A program designed to meet the needs of teachers and students in English, History, Business, Marketing, and Media Studies from middle school through to grade 12. The loose- leaf book is divided into 8 sections, each of which functions as a self-contained unit about various aspects of producing a newspaper. There are questions and activities for each section.

Zwicker, Barrie and MacDonald, Dick (Editors). The News: Inside Canadian Media. Ottawa: Deneau, 1980.
An anthology of articles from CONTENT, Canada's national news media magazine.

Television - News:

Bain, George. Gotcha! How The Media Distort the News. Toronto: Key Porter Books, 1994.
Concrete examples of instances in which the media have served the Canadian public badly by yielding to political bias, ingrained negativity and intellectual laziness.

Gans, Herbert J. Deciding What's News: A Study of CBS Evening News, NBC Nightly News. Newsweek and Time. New York: Random House, 1980.
The comparison of the different media is especially interesting.

Parenti, Michael. Inventing Reality: The Politics of the Mass Media. New York: St. Martin's Press. 1986.
Concerns the way that public consciousness is shaped by the manipulation of the news.

Postman, Neil and Powers, Steve. How To Watch TV News. New York: Penguin, 1992.
Shows the difference between what TV news says it is presenting and what it actually delivers; points out the symbiotic relationship between TV news and advertising.

Robinson, John P. and Levy Mark R. The Main Source: Learning From Television News. London: Sage, 1986.
Discuss the "myth" that people learn about world events from television news.

Wallis, Roger and Baran, Stanley. The Known World of Broadcast News: International News and The Electronic Media. New York: Routledge, 1990.
An analysis of recent advancements in news broadcasting which have allowed events to be broadcast all over the world in a matter of hours, and the effect this has had on the integrity and un-biased nature of media broadcasting.


Atkinson, Max. Our Masters' Voices: The Language and Body Language of Politics. London: Methuen, 1984.
A review of how politicians use media to attempt to win our hearts and minds and votes.

Chilton, Paul. Orwellian Language and The Media. London: Pluto Press, 1989.
An analyses of the ideas of Orwell, Habermas, Chomsky and others to show how verbal messages transmitted by the media during and after the Falklands war expose the use of language as a political tool.

Chomsky, Noam. Necessary Illusions: Thought Control in Democratic Societies. Montreal: CBC Enterprises, 1989.
An inquiry into the nature of the media and the role of intellectuals in a democratic political situation.

Entman, Robert M. Democracy Without Citizens: Media and The Decay of American Politics. New York: Oxford University Press, 1989.
A discussion of the role and limitations of the press in advancing the democratic agenda.

Hollingsworth, Mark. The Press and Political Dissent: A Question of Censorship. London: Pluto, 1986.
The book looks at the way the British press has branded as treachery every view which differs from its own.

Kern, Montague. 30-Second Politics: Political Advertising in the Eiqhties. New York: Praeger, 1989.
In this age of the media campaign where television is the preferred source of candidate information, the author offers a scrutiny of political advertisements from 1972 to 1989.

Ryan, Michael and Kellner, Douglas. Camera Politica: The Politics and Ideology of Contemporary Hollywood Film. Bloomington: Indiana University Press, 1988.
Traces the major transitions in American society from the period of the New Left to that of the New Right and states that Hollywood film undermined liberalism and led to the rise of conservatism.

Popular Culture:

Angus, Ian and Jhally, Sut (Editors). Cultural Politics in Contemporary America. New York: Routledge, 1989.
Lays out the complex ways in which American media and American culture are powerfully interlocked.

Ekstrom, Reynolds R. Access Guide to Pop Culture. New Rochelle, NY: Don Bosco Multimedia, 1989.
Informative and critical commentaries on popular culture from a Christian perspective.

Finlayson, lain. Denim: An American Legend. New York: SImon and Schuster, 1990.
A record of the changing face of denim on the street, the screen, and in advertisement which examines the changing social and cultural implications of wearing blue jeans.

Fiske, John. Media Matters: Everyday Culture and Political Change. Minneapolis,MN: University of Minnesota Press, 1994.
Using examples of Murphy Brown, O.J. Simpson, Anita Hill, Rodney King and others, Fiske examines how people engaged in struggles over race, class, and gender have both been exploited and exploit the media.

Fiske, John. Power Plays Power Works. London: Verso, 1993.
Fiske argues that the consensus model has oulived its usefullness for everyone except those in control. He develops a theory of localizing powers to defend against the thrust of top-down power.

Fiske, John. Reading The Popular. Boston: Unwin Hyman, 1989.
An analysis of popular "texts" (shopping malIs, popular music, television) which reveals both their explicit and implicit (and often opposite) meanings and uses, and the social and political dynamics they reflect.

Fiske, John. Understanding Popular Culture. Boston: Unwin Hyman, 1989.
Presentation of a radically different theory of what it means for culture to be popular: that is, literally, of the people. It is not imposed on them, it is created by them, and its pleasures and meanings reflect popular tastes and concerns.

Grossberg, Lawrence. We Gotta Get Out Of This Place: Popular Conservatism and Postmodern Culture. New York: Routledge, 1992.
A study of the power and importance of rock music in American history and the effect the new conservatism has on it.

Keen, Sam. Faces of the Enemy: Reflections of the Hostile Imagination. San Francisco: Harper and Row, 1988.
An analysis of propaganda posters, biased cartoons, and distorted images served up in print and on screen.

Kowinski, William Severini. The Malling of America: An Inside Look at The Great Consumer Paradise. New York: William Morrow & Company, 1985.
(NB: Out of print). A most thorough analysis making important connections between our experience of television and the shopping mall environment.

Real, Michael. Super Media: A Cultural Studies Approach. London: Sage, 1989.
An introduction and illustration of the newly emerging cultural studies approach to understanding the media in society.

Rushkoff, Douglas. Media Virus: Hidden Agendas in Popular Culture. New York: Ballantine, 1994.
Chronicles the adventures of the media-savvy culture jammers who have seized the media and turned it to their secretly anti-authoritarian ends.

Storey, John. An Introductory Guide to Cultural Theory and Popular Culture. Athens: Georgia: University of Georgia Press, 1993.
Charts the many problems encounteerd and the many solutions suggested in cultural theory's complex engagement with popular culture.

Scultze, Quentin J. et al. Dancing In The Dark: Youth. Popular Culture and the Electronic Media. Grand Rapids, Ml: William B. Eerdmans, 1991.
Critical examination of the role of the electronic media in packaging popular culture for youth consumption. The relationship is seen as a symbiotic one where the media need youth for exonomic survival and youth needs the guidance, nurture and constructed rality which media provides.

Twitchell, James B. Carnival Culture: The Trashing of America. New York: Columbia University Press, 1992.
Looks at the changes in publishing, movies and television since the 1960's that have affected changes on taste, particularly what is considered to be the vulgar.

Williamson, Judith. Consuming Passions: The Dynamics of Popular Culture. London: Marion Boyars. 1987.
The classic study that examines the forces of films, books, television, advertising etc which channel our tastes and structure our lives.

Popular Music:

Blanchard, Tim et al. The Music Business: A Teaching Pack. London: Hodder & Stoughton, 1989.
A photocopiable pack - with audio cassette - which provides an introduction through active learning to all aspects of the music business.

Cooper, B. Lee. Popular Music Perspectives: Ideas, Themes, and Patterns in Contemporary Lyrics. Bowling Green, Ohio: Bowling Green State University Popular Press, 1991.
Social change, human interaction, technology and intellectual development are the general points of departure for specific examinations of public education, railroads, deaths, cars, and rebels. These are the ideas and themes prominent in contemporary lyrics.

Frith, Simon (Editor). Facing the Music. New York: Pantheon, 1988.
Five excellent essays on pop music: the rationale behind Hit Radio; the meaning of black and white "crossover"; the packaging of pop as a commodity; how pop shapes teenage identity and sexuality; and an analysis of the pop industry in the age of video.

Frith, Simon. Music for Pleasure: Essays in the Sociology of Pop. New York: Routledge, 1988.
A wide ranging analysis of pop music and the entertainment industry in America and Britain.

Frith, Simon. Sound Effects: Youth. Leisure and the Politics of Rock `n' Roll. London: Constable, 1983.
A sociological perspective on the culture of rock with sections on production, consumption and ideology.

Frith, Simon and Goodwin, Andrew (Editors). On Record: Rock. Pop, and the Written Word. New York: Pantheon, 1990.
A comprehensive survey of critical approaches to popular music. Divided by theoretical categories, the book serves as a guide to the growing sophistication and shifting emphases in the field.

Frith Simon, Goodwin, Andrew and Grossberg, Lawrence (Editors). Sound and Vision: The Music Video Reader. London: Routledge, 1993.
A collection of classic and new articles on music videos.

Kaplan, E. Ann. Rocking Around the Clock: Music Television Postmodernism. and Consumer Culture. New York: Methuen, 1987.
An examination of the cultural context of Music Television and its relationship to the history of rock music.

Sexton, Adam (Editor). Desperately Seeking Madonna. New York: Delta, 1993.
Essays, cartoons, tabloid reports, academic essays trace the career of Madonna.

Shapiro, Harry. Waiting for The Man: The Story of Drugs and Popular Music. London: Quartet, 1988.
An examination of the association between drugs and popular music giving case studies and the role of organized crime.

Shore, Michael. The Rolling Stone Book of Rock Video. New York: Quill, 1984.
Traces the history of visual music from the beginnings to 1984.

Shuker, Roy. Understanding Popular Music.
An introductory senior text which explores the history and meaning of rock and popular muisc.

Stambler, Irwin. The Encyclopedia of Pop. Rock and Soul revised Edition). London: Macmillan, 1989.
An alphabetical compilation guide to popular music.

Ward, Ed et al.. Rock of Ages: The Rolling Stone History of Rock and Roll. New York: Rolling Stone Press, 1986.
An excellent and very readable history of rock and roll.


Cole, Susan G. Pornography and The Sex Crisis. Toronto: Amanita, 1989.
Dealing with the lived reality of pornography, the book looks for a definition, the effects, and what pornography does to sex itself.

Gubar, Susan and Hoff, Joan (Editors). For Adult Users Only: The Dilemma of Violent Pornography. Bloomington: Indiana University Press, 1989.
Essays examining the cultural artifacts portrayed in pornography, the connection between pornographic materials and the physical conditions of many women's lives, and other aspects.

Kendrick, Walter. The Secret Museum: Pornography in Modern Culture. New York: Penguin, 1987.
The author examines how conceptions of pornography reflect attitudes and social mores.

Watney, Simon. Policing Desire: Pornography. Aids and The Media. London: Methuen, 1987.
An analysis of the ways in which the images of the body are used to project powerful notions of healthy beauty and "normality".


Daniels, Therese and Gerson, Jane (Editors). The Colour Black: Black Images in British Television. London: BFI, 1989.
Essays offering a portrait of black people's representation on television during the last twenty years.

Dates, Jannette L. and Barlow, William. Split Images: African Americans in The Mass Media. Washington, DC: Howard University Press, 1990.
A series of essays which form a comprehensive history from 1900 to 1990 of African Americans in the mass media - music, film, radio, television, advertising, and print and broadcast news.

Dyson, Michael Eric. Reflecting Black: African-American Cultural Criticism. Minneapolis: University of Minnesota Press.
Essays dealing with Black periodicals, theology, music, television and films.

Jhally, Sut and Lewis, Justin. Enlightend Racism: The Cosby Show, Audiences, and the Myth of the American Dream. Boulder,CO: Westview, 1992.
Examines the show in terms of class as well as race, market constraints as well as choices, and points out a number of myths.

Simon, Roger I. et al. Decoding Discrimination: A Student Based Approach to Anti-Racist Education Using Film. London,Ontario: Althouse Press, 1988.
A teacher resource book on teaching about Racism.

Smitherman-Donaldson, Geneva and van Dijk, Teun A. (Editors). Discourse and Discrimination. Detroit; Wayne State University Press, 1988.
Essays on the way racism is projected and perpetuated in the media, ordinary discourse and the school environment.

Twitchin, John (Editor). The Black and White Media Book: Handbook for the Study of Racism and Television. Stoke-On-Trent: Trentham Books, 1988.
An annotated resource book an anti-racism which studies how television represents black people to a largely white audience.

Wilson II, Clint C. and Gutierrez, Felix. Minorities and The Media: Diversity and the End of Mass Communication. London: Sage, 1985.
Examination of the relationship between the media and the four largest racial minority groups in the United States.


Crisell, Andrew. Understanding Radio. London: Methuen, 1986.
A study of the medium in its own right and an identification of its distinctive characteristics.

Douglas, Susan J. Inventing American Broadcasting 1899 - 1922. Baltimore: Johns Hopkins University Press, 1988.
An account of the transformation of the sending of dots and dashes into a system of broadcasting which examines how radio was shaped by technical developments, business maneuvers, and changing conceptions of the invention's uses and users.

Fortnatale, Peter and Mills, Joshua E. Radio in The Television Age. Woodstock: Overlook Press, 1980.
A history of the changes in radio over the past thirty years from living room entertainer to background sound.

Gifford, Denis. The Golden Age of Radio: An Illustrated Companion. London: B.T. Batsford, 1985.
An encyclopedia of European radio from the 20's to the 60's.

Keith, Michael C. and Krause, Joseph M. The Radio Station. Boston: Focal Press, 1986.
Examines every department and function that contributes to the modern radio station.

Lewis, Peter M. and Booth, Jerry. The Invisible Medium: Public. Commercial and Community Radio. London: Macmillan, 1989.
An examination of radio's position today as well as of its myths and forms.

MacDonald, J. Fred. Don't Touch That Dial: Radio Programming in American Life from 1920 to 1960. Chicago: Nelson-Hall, 1979.
A history of radio programming in American life.

McNeil, Bill and Wolfe, Morris. Signing On: The Birth of Radio in Canada. Toronto: Doubleday, 1982.
The history of radio in Canada told by the men and women who made it happen.

Stewart, Sandy. From Coast to Coast: A Personal History ofRadio in Canada. Montreal: CBC Enterprises, 1985.
A look at thepeople and programs that made Canadian radio from 1900 to 1980


Abelman, Robert and Hoover, Stewart M. Religious Television: Controversies and Conclusions. Norwood, NJ: Ablex, 1990.
A series of essays dealing with topics such as the cultural and social significance of religious television, the size and composition of the religious televiewing audience, fund-raising techniques, the lack of division between electronic church and state, and the emerging issue of international religious broadcasting.

Bruce, Steve. Pray TV: Televangelism in America. London: Routledge, 1990.
A well-informed, measured analysis of all aspects of televangelism including history, style, relation to politics, and an analysis of the 1980's scandals.

Ferre, John P. (Editor). Channels of Belief: Religion and American Commercial Television. Ames, Iowa: Iowa State University Press, 1990.
Six essays discussing the religious significance of commercial television.

Fishwick, Marshall W. and Browne, Ray B. (Editors). The God Peers: Religion in the Electronic Age. Bowling Green, Ohio: Bowling Green University Press, 1987.
Essays probing the convergence of media, religion, and popular culture.

Fore, William F. Mythmakers: Gospel. Culture and the Media. New York: Friendship Press, 1990.
A challenge to look closely at the values of our thoroughly "mediated" culture and a reminder that Christians are also called to view the world through the lens of the gospel.

Fore, William F. Television and Religion: The Shaping of Faith, Values and Culture. Minneapolis: Augsburg, 1987
An excellent analysis of the implicit values and cultural significance of secular and religious television broadcasting.


Barnett, Steven. Games and Sets: The Changing Face of Sport on Television. London: BFI, 1990.
The book examines the way television has changed sport, the influence of commercial sponsors, the role of satellite tv and other questions. The author reaches some revealing and provocative conclusions about the rapidly changing relationship between television and sport.

Chandler, Joan M. Television and National Short: The United States and Britain. Urbana: University of Illinois Press, 1989.
The author sets her discussion of televised sport in the context of American and British popular culture, examining the expectations that spectators bring to sport and the constraints under which the tv industry operates in each country.

Gunther, Marc and Carter, Bill. Monday Night Mayhem: The Inside Story of ABC's Monday Night Football. New York: William Morrow, 1988.
The story of how ABC and the NFL turned an ordinary football game into a national institution with a following of millions.

Klatell, David A. and Marcus, Norman. Sports for Sale: Television. Money and the Fans. New York: Oxford University Press, 1988.
The book covers the emergence of major cable sports networks, the growth of corporate marketing campaigns, and the impact that TV has had on sports.

O'Neil, Terry. The Game Behind The Game: High Stakes. High Pressures in Television Sports. New York: Harper and Row, 1989.
The author, a 15 year veteran of ABC and CBS sports, examines the highly competitive world of television sports from the point of view of athletes, coaches, and broadcasters.

Wenner, Lawrence A. (Editor). Media. Sports and Society. London: Sage, 1989.
Deals with research, production, content and the audience of sports programs.


Allen, Robert C. Channels of Discourse: Television and Contemporary Criticism. Chapel Hill: University of North Carolina Press, 1987.
In this important and readable book, eight scholars use examples ranging from The Cosby Show to music videos to examine commercial television within the major strands of contemporary literary, cultural and cinematic criticism.

Allen, Robert C. Channels of Discourse Reassembled. Chapel Hill, NC: University of North Carolina Press, 1992.
A new introduction on the political economy of commercial tv, plus two new essays, and substantial revision of the original essays.

Berg, Leah R. Vande and Wenner, Lawrence A. (Editors) Television Criticism: Approaches and Applications.
A text which combines analysis of all major television genres with demonstration of critical methods.

Bianculli, David. Teleliteracy: Taking Television Seriously. New York: Continuum, 1992.
Takes the stand that television is opening the American mind and doing many things right. Excellent book.

Carey, James W. (Editor). Media, Myths and Narratives: Television and the Press. London: Sage, 1988.
The concepts of myth, narrative, ritual and story are explained and applied to specific television shows and news stories.

Castleman, Harry and Podrazik, Walter J. Watching TV: Four Decades of American Television. New York: McGraw Hill, 1982.
The history of each television season over the past forty years.

Charren, Peggy and Sandler, Martin W. Changing Channels: Living (Sensibly) With Television. Toronto: Addison-Wesley, 1983.
A balanced account of television's flaws and potentials as well as strategies for dealing with it.

Clarke, Mike. Teaching Popular Television. London: Heinemann, 1987.
The book deals with why teach about television and then what to teach as well as presenting teaching strategies.

De Vaney, Ann (Editor). Watching Channel One: The Convergence of Students, Technology and Private Business. Albany: State University of New York, 1994.
Seriies of essays employing methods such as discourse analysis and critical theory to examine Whittle's Channel One.

Fiske, John. Television Culture. London: Methuen, 1987.
A look at television's role as an agent of popular culture and the relationship between this cultural dimension and television's status as a commodity of cultural industries.

Gitlin, Todd. Inside Prime Time. New York: Pantheon, 1985.
Shows how the networks make decisions about which shows will go on air and how these shows are shaped by the political and cultural climate of their times.

Gitlin, Todd (Editor). Watching Television. New York: Pantheon, 1986.
Seven excellent essays examine such tv issues as the news, soaps, children's tv, MTV, and advertising.

Goldberg, Kim. The Barefoot Channel: Community Television As a Tool For Social Change. Vancouver: New Star Books, 1990.
Goldberg reminds us that the community TV station is there for our use. She tells us why it is important that we use it, explains the politics of the community channel - why we have it, how the cable companies have controlled it, and why we must reclaim it.

Goodwin, Andrew and Whannel, Garry (Editors). Understanding Television. London: Routledge, 1990.
An introduction to some of the issues of television broadcasting and its main genres, It discusses aspects of history and business, audiences and future hopes, and conceptual debates abut ideology and hegemony in contemporary television.

Jones, Gerard. Honey, I'm Home!: Sitcoms: Selling the American Dream. New York: Grove Weidenfeld, 1992.
A social history of the sitcom showing how it has mirrored and shaped the American experience.

Marc, David. Comic Visions: Television Comedy and American Culture. Boston: Unwin Hyman, 1989.
A study of television comedy as a reflection of American society.

Masterman, Len. Teaching About Television. London: Comedia, 1985.
Covers the theoretical debates in media education and provides a critical framework for the study of television. There are practical exercises in such topics as decoding and perception.

Masterman, Len (Editor). Television Mythologies: Stars, Shows and Signs. London: Comedia, 1984.
These essays focus on the central area of popular television where the basic mythologies of our culture are nurtured.

McCrohan, Donna. Prime Time. Our Time: America's Life and Times Through the Prism of Television. Rocklin, CA: Prima Publishing and Communication, 1990.
McCrohan argues that television defines our current tastes, values, and social concerns and shows how the top-rated shows of each television era both shaped and mirrored the American psyche.

Nelson, Joyce. The Perfect Machine: TV In The Nuclear Age. Toronto: Between The Lines, 1987.
Connecting content with technology, the author examines the mind-set that created television and the mind-set that television itself helps to create.

Powers, Ron. The Beast, The Eunuch and The Glass-Eyed Child: Television in the `80's. New York: Harcourt, Brace, Jovanovich, 1990.
A collection of insightful essays on television by a prize winning television critic

Rapping, Elayne. The Looking Glass World of Non-Fiction Television. Boston: South End Press, 1987.
A short but incisive analysis of the evolution of television programming and the development of non-fiction tv - news, documentaries, game shows, talk shows, commercials and docudramas.

Stewart, Sandy. Here's Looking At Us: A Personal History of Television in Canada. Montreal: CBC Enterprises, 1986.
An informal and personal look at Canadian television from the 1950's to the 1980's.

Taylor, Ella. Prime-Time Families: Television Culture in Postwar America. Berkeley: University of California Press, 1989.
A look at four decades of television families as seen in the popular episodic series from I Love Lucy to the Cosby Show.

Tulloch, John. Television Drama: Agency, Audience and Myth. London: Routledge, 1990.
A focus on television drama which examines the active agency of both viewers and media practitioners. Using examples from British, US, and Australian television dramas - soap opera, science fiction, sitcoms, cop series and dramas -, the book examines myths and counter myths as they circulate in popular culture.

White, Mimi. Tele-Advising: Therapeutic Discourse in American Television. Chapel Hill: University of North Carolina Press, 1992.
The author examines the ways in which the therapeutic and confessional mode functions on television, relating it to broader questions of social identity and power and concluding that they are intertwined.

Winship, Michael. Television. New York: Random House, 1988.
The book of the PBS series on the history of television adapted from the ITV series.

Wolfe, Morris. Jolts: The TV Wasteland and The Canadian Oasis. Toronto: James Lorimer, 1985.
A discussion of the differences between Canadian and US television which states that Canadians have something worth saving in their own unique television programs.


Andersen, Neil. Media Works. Toronto: Oxford University Press, 1989.
A senior text divided into thirty-two independent topics each containing assignments in research, speaking and writing.

Carpenter, Donna. Media Images and Issues. Toronto: Addison Wesley, 1988.
uses a thematic approach and contains a cross section of current media issues drawn from diverse sources. There are chapters on each media as well as on current issues such as bias, as well as numerous projects for writing and discussion.

Considine, David and Haley, Gail E. Visual Messages: Integrating Imagery Into Instruction. Englewood, CO: Teachers Ideas Press, 1992.
Examination of mass media and its effects through ideas, strategies, and activities. Good for all levels.

Duncan, Barry. Mass Media and Popular Culture. Toronto: Harcourt, Brace, Jovanovich, 1988.
Mass media anthology using an inquiry centered approach to look at each of the media and important popular culture phenomena. There are chapters on media concerns such as Canadian identity and sexuality and violence. Practical work is provided and a teacher's guide is available.

Duncan, Barry et al. Media Literacy Resource Guide. Toronto: Queen's Printer, 1989.
Written for the Ontario Ministry of Education and the Ontario Teachers' Federation, this excellent document is meant as a guide for teachers of media providing activities for every media as well as a list of resources.

Harpley, Avril. Bright Ideas: Media Education. Leamington Spa, England: Scholastic, 1990.
Primary text giving ideas for producing media texts and suggesting projects to be done.

Hone, Rick and Flynn, Liz. Video In Focus: A Guide to Viewing and Producing Video. Toronto: Globe Modern, 1992.
Introductory student text beginning with a brief description of the video media and going on through all the steps involved in making videos - from camera techniques, to writing, to rehearsing, to shooting and editing.

Ingram, Roy and Kennedy, Steve. Media Focus: The News. Toronto: Copp Clark, 1989.
The first in a series of modules that will deal with Television, Advertising, Film, Print etc.. There is a 30 minute video from Global TV to accompany this module.

Johnson, Ron and Bone, Jan. Understanding Film: An Introduction to Film Appreciation. (Third Edition). Lincolnwood: National Textbook Company, 1986.
Good senior high text.

Kaplan, Don. Children and Media: An Action Book from Instructor. Cleveland: Instructor Books, 1986.
A text for grades 4 to 8 containing reproducible activities to help students sort out the many messages with which the media bombards them. The activities can be used across the curriculum.

Kruger, Stephen and Wall, Ian. The Media Manual: A Teacher's Guide to Media Studies. London: Mary Glasgow Press, 1988.
A 64 page practical guide to organising media education in school. It includes advice on planning and teaching courses, resource material and bibliography.

Kruger, Stephen and Wall, Ian. The Media Pack. London: Macmillan Education, 1987.
A framework of lessons which looks both at individual media and also at the concepts which relate across the media.

Lloyd-Kulkin, Donna and Tyner, Kathleen. Media and You: An Elementary Media Literacy Curriculum. Englewood Cliffs, NJ: Educational Technology Publications, 1991.
This five unit curriculum aims to teach media literacy skills to elementary students. The units deal with what are the mass media, production values, entertainment, advertising, and information.

McLuhan, Marshall et al. The City As Classroom: Understanding Language and Media. Toronto: General Publishing, 1980.
Difficult to use as a text but many stimulating ideas throughout for use as reference.

McMahon, Barrie and Quin, Robyn. Australian Images. Sydney: Science Press, 1990.
Focusing on Australian films of the `70's and `80's, this book introduces senior students to Australian films from a cultural studies perspective. Contains questions, exercises (oral and written) and a reading list.

McMahon, Barrie and Quin, Robyn. Meet The Media. Melbourne: Macmillan, 1988.
An excellent text for introducing the mass media to 11-14 year olds. Complete with good exercises and assignments.

McMahon, Barrie and Quin, Robyn. Real Images. Melbourne: Macmillan, 1985.
In spite of some cultural specific Australian references, this is an excellent text with exercises that are both practical and stimulating on narrative, montage and ideology in film and television.

McMahon, Barrie and Quin, Robyn. Stories and Stereotypes. Toronto: Copp Clarke, 1987.
This Australian text shows the interrelationships between the ways we tell out stories through the media and our propensity for stereotyping. Challenging assignments throughout.

McMahon, Barrie, Quin, Robyn, Livesley, Jack and Pungente, John. Meet The Media - Canadian Edition. Toronto: Globe/Modern Curriculum, 1990.
In this Canadian edition of the excellent Australian text for 11-14 year olds, Canadian photos and examples have been used.

Moscovitch, Arlene. Constructing Reality: Exploring Media Issues in Documentary. Montreal: National Film Board of Canada, 1993.
Text to accompany 6 videos dealing with topics on shaping reality, the politics of truth, the candid eye etc. An excellent text with great clips.

Rissover, Frederic and Birch, David (Editors). Mass Media and The Popular Arts (Third Edition). Toronto: McGraw Hill, 1983.
An American college text with some useful material for senior high school students.

Robinson, Sam (Editor). Fast Forward: Destinations. Englewood Cliffs: Prentice-Hall, 1990.
An English/Language Arts program developed for use in senior high English courses and divided into Language, Literature and Media.

Schrank, Jeffrey. Understanding Mass Media (Third Edition). Toronto: Copp Clark, 1986.
An American high school text dealing with each media and such topics as Media Control and Media and Our Image of The World.

Smart, Bill (Editor). The AML Anthology 1990. Toronto, Association for Media Literacy: 1990.
A loose-leaf binder of media lesson plans and units coming directly out of tested classroom experience and covering advertising, print, television, film, radio, popular culture, cross media and media literacy resources. A very valuable book for the media teacher. A supplement was published in 1992.

Ungerleider, Charles S. and Krieger, Erncst. Television and Society: An Investigative Approach. Toronto: Irwin, 1989.
A senior high text.

Whetmore, Edward Jay. Mediamerica: Form, Content, and Consequence of Mass Communication (4th Edition). Belmont: Wadsworth, 1989.
A senior high or college level text covering all the major media and highlighting personalities, trends and issues.

Worsnop, Chris. Screening Images: Ideas for Media Education. Missisauga, ON: Wright Communications, 1994.
Opens with a framework for media literacy, explores connections between media and our lives, and provides suggestions for projects and activities.


Alvarado, Manuel, Gutch, Robin and Wollen, Tana. Learning the Media: An Introduction to Media Teaching. London: Macmillan, 1987.
A polemic introduction to some of the key concepts and areas of work likely to be encountered in media education whatever the source or syllabus.

Anderson, James A. and Meyer, Timothy P. Mediated Communication: A Social Action Perspective. London: Sage, 1988.
Examination of "Accommodation Theory" which describes the interpenetration of media, texts, and our daily lives.

Bazalgette, Cary (Editor). Primary Media Education: A Curriculum Statement. London: British Film Institute, 1989.
The curriculum statement is the result of three years' work sponsored by the British Film Institute and the Department of Education and Science on primary media education. This is a necessary document for anyone interested in primary media education. It provides a comprehensive and detailed account of just what media education is.

Berger, Asa. Media Analysis Techniques. London: Sage, 1982.
An introductory methods text for those interested in popular culture.

Berger, Asa. Signs in Contemporary Culture: An Introduction to Semiotics. New York: Longman, 1984.
The book explains the basic principles of semiotics simply and clearly in an accessible way.

Bowker, Julian (Editor). Secondary Media Education: A Curriculum Statement. London: British Film Institute, 1991.
A result of a collaboration between BFI Education, media advisers and teachers which brings together their ideas and experiences to provide a comprehensive guide to media education in secondary schools.

Buckingham, David (Editor). Watching Media Learning: Making Sense of Media Education. London: The Falmer Press, 1990.
Identifies the awards and achievements, as well as the difficulties and contradictions, of teaching about the media. Four major themes emerge: the process of teaching and learning; the relationship between theoretical and practical work; teaching about race and gender; and the place of media education in other curriculum areas.

Burton, Graeme and Dimbleby, Richard. Teaching Communication. London: Routledge, 1990.
The main focus is on day-to-day strategies and materials. Techniques for teaching specific topics are explained. The book includes a comprehensive list of British resources and contacts.

Collins, Jim. Uncommon Cultures: Popular Culture and Post- Modernism. New York: Routledge, 1989.
An investigation of what happens to the notion of culture once different discourses begin to envision that culture in conflicting ways, constructing often contradictory visions of it simultaneously.

Connor, Steven. Postmodernist Culture: An Introduction to Theories of the Contemporary. London: Basil Blackwell, 1989.
The book treats the post modern debate as a self-reflexive phenomenon, whose nature and form themselves reflect conditions of the postmodern.

Dimbleby, Richard and Burton, Graeme. More than Words: AnIntroduction to Communication. London: Methuen, 1985.
Anintroduction to the theoretical study of communication.

Fiske, John. Introduction to Communication Studies (2nd Edition). London: Routledge, 1990.
This classic text, aimed at students coming to the subject for the first time, introduces the main authorities in the field, outlines a range of methods of analysis and describes the theories underpinning them. The second edition contains new material on the theory, methods, and applications of structuralism, ideology, and audience ethnography.

Henderson, Brian. A Critique of Film Theory. New York: E.P. Dutton, 1980.
The book formulates a structural model of film theory that makes possible an exploration of the conceptual foundations that underlie all film theories.

Jarvie, Ian. Philosophy of Film: Epistemology, Ontology, Aesthetics. New York: Routledge and Kegan Paul, 1987.
A study of all aspects of film emphasising the aesthetic and the philosophical.

Jensen, Joli. Redeeming Modernity: Contradictions in Media Criticism. Newbury Park, Sage, 1990.
Beginning with an examination of the writings of Dwight Macdonald, Daniel Boorstin, Stuart Ewens, and Neil Postman, the author seeks to explain how and why the image of the media as a monolithic, and malevolent, force has been sustained in American thought.

Lemert, James B. Criticizing The Media, Empirical Approaches. London: Sage, 1989.
Examines how social science theory can be used to criticize and evaluate the performance of present and future news media.Lusted, David. (Editor). The Media Studies Book: A Guide for Teachers. London: Routledge, 1991. Designed for quick and easy references, the book focuses on the key concepts of media studies, showing how to put them into classroom practice. Contains an excellent UK bibliography.

Masterman, Len. Teaching the Media. London: Comedia, 1985.
The comprehensive study of Media Education theory which many countries have used to develop their own programs.McLuhan, Marshall. Understanding Media. Toronto: McGraw Hill, 1964. McLuhan's original insights about the global village and the effects of media environments on our society are still very valuable for media teachers.

McLuhan, Marshall and McLuhan, Eric. Laws of Media: The New Science. Toronto: University of Toronto Press, 1988.
The McLuhans present a "unified field" theory of human culture.

McLuhan, Marshall and Powers, Bruce R. The Global Village: Transformations in World Life and Media in The 21St Century. New York: Oxford University Press, 1989.
An exploration of how the electronic explosion may affect our lives in a psychic sense as well as a physical one.

McQuail, Denis. Mass Communication Theory: An Introduction (Second Edition). London: Sage, 1987.
An introduction to the study of mass communication theory.Meyrowitz, Joshua. No Sense of Place: The Impact of Electronic Media on Social Behaviour. New York: Oxford University Press, 1985. An analysis of how the media have come to alter the texture of everyday experiences.

Miller, Mark Crispin. Boxed In: The Culture of TV. Evanston: Northwestern University Press, 1988.
An analysis of visual moments over the past two decades and two essays on the elimination of critical consciousness from our culture.

Olson, Alan, et al. Video: Icon and Values. New York: State Uniiveristy of New York Press, 1991.
Papers from a 1987-88 conference examining the video image as the most powerful agency of value formation in the young.

Postman, Neil. Amusing Ourselves to Death: Public Discourse in The Age of Show Business. New York: Viking, 1985.
Discusses the effects of television culture on the manner in which we conduct our public affairs, on how entertainment values have corrupted the way we think.

Postman, Neil. Conscientious Objections: Stirring up Trouble about Language, Technology and Education. New York: Alfred A. Knopf, 1988.
A collection of essays on current crises and issues in American culture.

Postman, Neil. The Disappearance of Childhood. New York: Dell, 1982.
The author explores the development of childhood and questions the media's erosion of the barriers of secrecy that once protected the young from a world of adult violence and sexuality.

Postman, Neil. Technopoly: The Surrender of Culture to Technology. New York: Knopf, 1992.
Traces the historical movement of technology from being a support-system for a culture's traditions to competing with them, and, finally, to creating a totalitarian order with no use for tradition at all.

Rosen, Philip (Editor) Narrative, Apparatus, Ideology: A Film Theory Reader. New York: Columbia University Press, 1986.
An anthology of the most significant and influential writings on film theory from the last twenty years.Solomon, Jack. The Signs of Our Time: Semiotics: The Hidden Messages of Environments, Objects, and Cultural Images. Los Angeles: Jeremy P. Tarcher, 1988. Proposes ways to read the codes and signs of our popular culture and environments such as shopping maIls.

Ulmer, Gregory. Teletheory: Grammatology in The Age of Video. Routledge: New York, 1989.
Ulmer lays out a theory and practice that shows how to integrate video forms and styles of thought into the practices of literate education.

Winston, Brian. Misunderstanding Media. London: Routledge and Kegan Paul, 1986.
The formulation of a law which states that new telecommunication technologies are introduced into society only insofar as their disruptive potential is contained.


Barlow, Geoffrey and Hill, Alison. Video Violence and Children. New York: St. Martin's Press, 1985.
The British Parliamentary Group Video Enquiry was set up in 1983 to produce factual evidence relating to the effects upon children of their viewing scenes of violence in video films. This book contains the findings of the academic Working Party which undertook the necessary research into this field.

Carlsson-Paige, Nancy and Levin, Diane E.. Who's Calling the Shots?: How To Respond Effectively to Children's Fascination with War Play and War Toys. Philadelphia: New Society Publishers, 1990.
Examines the positive developmental needs served by childrens' dramatic play and contrasts them with the unimaginative, narrowly scripted play encouraged by today's merchandise-oriented children's television and the accompanying highly specific war-related paraphernalia. Helps children learn the skills for building a less violent future.

Docherty, David. Violence In Television Fiction. London: John Libby, 1990.
This report - based on a British survey of public attitudes to violent television, and on a special survey of viewers in Northern Ireland - explores the nature and complexity of public opinion about violent television fiction.

Gunter, Barrie. Dimensions of Television Violence. London: Gower, 1985.
An examination of audience perceptions of different forms of tv violence in fictional settings.

Gunter, Barrie. Television and The Fear of Crime. London: John Libbey, 1987.
New findings on whether and in what ways television viewing may be linked to public perceptions of crime and discusses research from around the world.

Hincks Institute. Reclaiming Childhood: Responsible Solutions to TV Violence and Our Children. Toronto: Hincks Institute (114 Maitland Street, Toronto, ON M4Y 1E1), 1993.
Transcript of the conference which brought together parents, educators, broadcasters, government, and researchers to discuss television and violence.

Miedzian, Myriam. Boys Will Be Boys: Breaking the Link Between Masculinity and Violence. New York: Doubleday, 1991.
Explores how and why American males are increasingly turning to violence and what can be done about it.

Mulligan, Suzzane. A Handbook for The Prevention of Family Violence. Hamilton, ON: The Family Violence Prevention Society, 1991.
Deals with every aspect of family violence and has an especially good chapter on Media Violence and Children which deals with - among other topics - Violence as Entertainment, Verbal Violence, and the Problems of Televisual violence for Children.

Twitchell, James B. Preposterous Violence: Fables of Agression in Modern Culture. New York: Oxford University Press, 1990.
Dealing with comics, television, movies, and video games, Twitchell stresses the outrageousness of the violence depicted and its ritualistic nature. He argues that such violence serves an important socializing function for its audience of mostly adolescent males.


Cumings, Bruce. War and Television. London: Verso, 1992.
Exploration of television's relationship to US warmaking since World War II, up to and including Kuwait and Iraq.

Hallin, Daniel C. The "Uncensored War": The Media and Vietnam. New York: Oxford University Press, 1986.
An examination of the role of the media which shows how television presented an idealized picture of the conflict in the early years, and shifted toward a more critical view later.

Kellner, Douglas. The Persian Gulf War. Boulder, CO: Westview, 1992.
Shows how television served as the conduit for George Bush's war policies while silencing antiwar critics.

Koppes, Clayton R. and Black, Gregory D.. Hollywood Goes To War: How Politics, Profits and Propaganda Shaded World War II Movies. Berkeley: University of California Press, 1987.
Informative study of Hollywood during the World War II which shows how its films were slanted and manipulated to further the war effort.

MacDonald, J. Fred. Television and the Red Menace: The Video Road to Vietnam. New York: Praeger, 1985.
Explores how television may have altered and controlled political perceptions in America leading to the Viet Nam war.

Morrison, David E. and Tumber, Howard. Journalists at War. London: Sage, 1988.
The dynamics of news reporting during the Falklands conflict.

Wiener, Robert. Live From Baghdad: Gathering News at Ground Zero. New York: Doubleday, 1992.
CNN's executive producer tells of covering events in Iraq prior to and during the Gulf War.


Adbusters. 1243 West 7th Avenue, Vancouver, British Columbia, V6H 1B7, Canada.
Quarterly publication dealing with advertising, the environment and media literacy. An excellent and must-have publication. $16 US per year for individuals, $32 US for schools and institutions, $40 US overseas.

Clipboard. Suite 300, 47 Ranleigh Avenue, Toronto, Ontario M4N lX2, Canada. $15 (Canadian) per year. Published twice a year.
Gathers information on media education events and books from around the world.

Communication Research Trends. 221 Goldhurst Terrace, London NW6 3Ep, England. $18.00 (US) per year.
Quarterly Publication. Each issues deals with one topic - such as Television and Families - by analyzing current publications and listing research on that topic.

Cultural Information Services. PO Box 786, Madison Square Station, New York, New York, 10159, USA. $37.00 (US) per year.
Published 10 times a year. Contains background information on forthcoming television shows, films, and books.

Cultural Studies. Subscriptions Department, Routledge, North Way, Andover, Hants, SPlO 5BE, England. $45.00 (US) per year.
Published three times a year. INternational journal dedicate to the notion that the study of popular culture is important, complex and both theoretically and politically rewarding.

Educommunication News. Rue de l'Orme, 12, 1040 Brussels, Belgium. $11.00 (US) per year. Quarterly publication.
Newsletter of the International Catholic Association for Radio and Television.

Entertainment Weekly. P.O. Box 60890, Tampa, Florida 33660- 0890, USA. $51.48 (US) for 52 issues.
A popular yet insightful weekly covering film, tv, music, books, videos.

Extra. PO Box 911, Pearl River, New York, NY 10965-0911, USA. $30.00 (US) per year.
Published bimonthly with special summer and winter issues by Fairness and Accuracy in Reporting. Alternative media perspective.

Journal of Communication. Journals Department, Oxford University Press, 2001 Evans Road, Cary, North Carolina, 27513, USA. $37.50 (US) per year.
Quarterly Publication. A journal dealing with communication theory, research, practice and policy.

Journal of Popular Culture. Bowling Green University, Popular Press, Bowling Green, Ohio, 43403, USA. $30 per year (US).
Quarterly Publication. Deals with all aspects of popular culture including those of the Third World and Europe.

Journal of Popular Film and Television. 4000 Albermarle Street N.W., Washington, DC, 20016, USA. $28.50 (US) per year.
Quarterly publication. Analysis of current film and tv show as well as good filmographies and bibliographies.

Lies of Our Times (A Journal to Correct the Record). Institute for Media Analysis, Inc., 145 West 4th Street, New York, NY 10012, USA. $24.00 (US) per year.
Alternative media perspective.

Media &Values. 1962 S. Shenandoah Street, Los Angeles, California, 90034-9909, USA. $30.00 (US) per year.
Monthly publication. Each issue centres around a theme - Media and The Environment - and presents short articles and classroom exercises on the topic.

Media Development. 357 Kennington Lane, London SEll 5QY, England. $25.00 (US) per year.
Quarterly Publication. International publication centred around a particular topic with reviews and articles about that topic as it effects different cultures and countries.

Media Education Journal. MEJ Subscriptions, c/o The Scottish Film Council, 74 Victoria Crescent Road, Glasgow Gl2 9JN, Scotland. 15 pounds (UK) per year.
Published three times a year. Published by the Association for Media Education in Scotland, contains articles, reviews and classroom helps in Media Education.

Media Information Australia. P.O. Box 126, North Ryde, New South Wales, 2113, Australia. $55.00 (Australian) per year.
Quarterly Publication. Contains articles on various aspects of Media and an excellent series of book reviews with each issue.

Metro. P.O. Box 204, Albert Park, Victoria 3206, Australia.
A Media Education magazine published three to four times a year by the Australian Teachers of Media. Cost of subscription is part of membership fee in ATOM. An excellent magazine covering all media in articles especially helpful to teachers of media.

Mother Jones. P.O. Box 58249, Boulder, CO 80322, USA. $29.00 (US) per year.
Bimonthly with occasional superb media analysis.

Popular Music and Society. Bowling Green University Popular Press, Bowling Green, Ohio, 43403, USA. $20.00 (US) per year.
Quarterly Publication. Deals with music in the broadest sense of the term. Some fine articles on MTV and other popular institutions.

Premiere. Subscription Department, P.O. Box 7080, Red Oak, IA, 51591-2080, USA. $30.00 (US) per year.
Monthly Publication. One of the liveliest film magazines and one that students will enjoy. Don't be fooled by its slick look, the articles are excellent, the reviews well done, and the interviews well researched.

Religious Broadcasting. Subscription Services, c/o NRB, 299 Webro Road, Parsippany, New Jersey, 07054, USA. $29.00 (US) per year.
Monthly publication. Published by Christian broadcasters, it deals with such professional areas as programming, marketing, audience profiles etc as it effects Christian tv and radio.

Rolling Stone. P.O. Box 51934, Boulder, Colorado, 80321-1934, USA. $38.00 (US) per year - price varies from country to country. 26 issues per year.
Excellent articles on popular music as well as commentary on politics and other media.

Screen (incorporating Screen Education). Crystal (Computer Services), 46 Theobalds Road, London WC1, England.
Quarterly publication. Articles, book reviews, and interviews on film.

Sight and Sound. 1671 East 16th Street, Suite 176, Brooklyn, New York, 11229-2901, USA. $17.80 (US) per year.
Quarterly Publication. An international magazine published out of England with excellent articles and reviews on all aspects of film.

Small Screen. PO Box 129, Daw Park, South Australia 5041, Australia. $54.00 (Australian) per year.
Monthly publication. Newsletter published by the Australian Council for Children's Films and Television. Contains articles and reprints of monthly news items on children and tv.

Strategies. Room 410, 1095 Market Street, San Francisco,California, 94103. USA. $15.00 (US) per year.
Quarterlynewsletter of Strategies for Media Literacy group containing excellent articles on Media Literacy activities in the USA.

Telemedium. 120 East Wilson Street, Madison, Wisconsin, 53703, USA. $20.00 (US) per year.
Quarterly Publication. The newsletter of the National Telemedia Council which contains articles about media and media education.

Trailers. Film & TV Studies, University of Waikato, PB 3105, Hamilton, New Zealand.
A bi-monthly newletter on media education with information from New Zealand, Australia and the world.

TV World. 7 Swallow Place, London, WI, England. $130.00 (US) per year.
Published ten times a year. Very expensive international business magazine for television and video.

Variety. Circulation Department, 5700 Wilshire Blvd., Suite 120, Los Angeles, California, 90099-3253, USA. $115.00 (US)
International entertainment weekly dealing with all media and sometimes referred to as "the bible" of the entertainment industry.

Z Magazine. 116 St. Botolph Street, Boston, MA 02115-9979, USA. $30.00 (US) per year.
Monthly social comment on current social and political issues.