1957

1965 1968
"A tiger hunts best when he's hungry." -Bill Bowerman
1973 1974 1977 1978 1979 1981 1983 1984 1985 1987 1988 1989

"The commitment is to be a global company - one management, one theme, one value, one ethic around the world." -Richard K. Donahue

Just Do It becomes a call to action for a generation of fitness enthusiasts.

1991

1992 1993 1994

"We make sure the product is the same functionally whether it's for Michael Jordan or Joe American Public." -Phil Knight

1995

1996

Information from Nike research packet. 1995 and 1996 information from 1996 Nike Annual Report

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