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Visual
Education
Otto Neurath
January 1937
WHEN WILL THE MIDDLE AGES BE AT AN END? As soon
as all men can participate in a common culture and the canyon between
educated and uneducated people has disappeared. Life in that future
day will be more fully lived and understood. Perhaps everyone will
work as a specialist in his special field, but at the same time
he willãhe mustvividly take part in the common life, sharing
understanding of and responsibility for the main problems of his
world.
Our
generation is opening the way for this new life of tomorrow through
many activities in many directions. Part of this preparation is
the improvement in our cultural communication, which is already
beginning to re-shape our whole scheme of education. Education
is a broad area, with many fields, forests, deserts and swamps.
If we are going to increase its harvests, we must deal with its
waste places, clear away the confusion, boredom, narrowness, prejudice,
useless tradition which hinder the process of humanizing human
beings.
We
cannot hope to democratize our cultural life without many new
avenues of communication and education. Our present limitations
are barriers to free discussion of common problems, and to the
dissemination of simple but important facts. Intelligent people
of limited schooling frequently are discouraged and defeated by
their own handicaps in trying to reach a higher level of knowledge
and understanding and in seeking a common ground with those who
handle easily the tools of higher education. As a result, we have,
in general, two groups of people in all countries: the one, very
small, in close contact with the knowledge of modern times; and
another and very large group which is scarcely touched by the
great currents of our present civilization. Such a genius as Faraday
could explain scientific matters even to children, as he did in
the famous Lectures on the Chemical History of a Candle. But very
few teachers and experts are able in everyday language to open
up the realm of modern science in relation to modern life. We
need a new way to convey information, a method which is simple
to teach and to learn, and at the same time comprehensive and
exact.
What I might call "consistent
visualization" is such a way. Visual impressions have become more
and more important in our "visual era," and especially to unschooled
adults and to children. The usual visual methodseven the
most careful charts and the most elaborate exhibitsare frequently
confusing rather than enlightening, because their elements are
unfamiliar. It is almost as though people had to learn a new language
for each new communication. One solution is Isotype, a method
with a special visual dictionary and a special visual grammar;
that is, a new visual world, comparable to our book and word world.
[See Survey Graphic, November 1936, page 618.] Charts, pictures,
models, movies, games, illustrations can, with a little related
text, show in this symbol language the main facts and explain
the important problems in any field of knowledge.
The
first step in Isotype is the development of easily understood
and easily remembered symbols. The next step is to combine these
symbolic elements. For example, there is a symbol for shoe and
another for factory. By joining these two symbols to make a new
one, we can talk about a factory in which shoes are made. By another
combination of symbols, we can discuss shoes made by machinery
and shoes made by hand. Similarly we can add the symbol for coal
to the symbol for worker; and we can make an Isotype for mechanized
mining and for pick mining. We can place symbols on a map, to
show geographical distribution, or range them in rows to express
statistical relationships.
A
man coming into a strange country without a knowledge of the language
is uncertain where to get his boat or railroad ticket, where to
check his baggage, how to use a telephone, or find a telegraph
office, a post office, a comfort station, a taxi, a hotel. An
international symbol-language would be a boon to the traveler
in a foreign land. Even in his own country, symbols are better
guides than words alone in giving tratfic directions, and as signs
in public office buildings, museums and parks.
This
method can also be used as an introduction to complex historical
or social statements. Many people who are confused by books and
lectures can grasp facts and their relationships through a visual
expression, supplemented only by a brief verbal explanation. The
basic aim of this visual method is to humanize and democratize
the world of knowledge and of intellectual activity.
The best foundation for a comprehensive
visual education would be to let all children learn their own
language and also foreign languages by this method. If a German,
for example, wants to learn English it will help him to perceive
that the English language, far more than German, is based on opposites,
or antonyms. It is more instructive to show the fact of opposition
than to try to explain it in words. Any child can understand a
picture showing a coming and a going dog. By such symbols we can
help children learn to use words readily.
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