"The Trend is Toward Femininity!"
As Fashionable as Though They Cost Twice As Much
Lingerie of Rare Loveliness
New Practical Popular Overalls for Women
The Pick of 1931...Washable Daytime Frocks
"Youth Must be Curved
You Must Have a Pair of Sports Trousers
Famous California Style Hats
Styles Worn at Hollywood "First Nights"
"Suit the Women with Mannish Flannels"
New Campus Styles
Insure Your Figure Lines--Wear This New "Softie"
You're "In the Swim" With a Suit That Fits
New Style Notes--Men's Suits
"Waves and Curls Make Your Hair Beautiful!"
Shirley Temple Fashions
Visi-brellas and Rain-Bo-Film Oiled Slick Rain Gear
The Vionnet Drape
The Many-Way Dress
Vee Line Shirts Give That Streamline Fit
Man-tailored Women's Suits
Indestructo Work Clothes
Voted Most Popular (shoes)